CHOOSE RECIPIENTS

Add contacts as database members

-  Import contact lists as a .csv file (from Excel)

-  Link in subscribers from your Web site via HTML forms

-  Add email addresses on the fly when creating a campaign

Organise members and groups with advanced functions

-  Categorise members into an unlimited groups and subgroups

-  Segment groups by a key field or field set

-  Use standard fields or create new ones

-  Save multiple custom fields as Collections

-  Associate Collections with specific groups

-  Add notes to groups to share information

-  Store email lists for easy reloading for next campaign

-  Find and update subscriber information easily in fully searchable database

-  Select multiple groups for sending

-  Define exclusion lists to filter out specified subgroups/members from a larger group

-  Create a clean database with no duplication or dud addresses as only unique addresses in the right format are accepted

-  Partners can manage clients by disabling sending permission from specified clients if necessary*

Select template from library

-  Use templates provided, upload your own HTML pages, or create from scratch in WYSIWYG editor

-  Editable templates for you to create:

 Corporate Announcements, Event Invitations, Industry News, Product Promotion, Service Offerings, Customer Feedback, Updates, Investor Updates, Happy Birthday, Festive Greetings

-  Best-practice templates suggest “unsubscribe” link at foot of email and Web 2.0 design features

Customise a template

-  Choose email creation wizard for beginners or professional mode for advanced users

-  Build user competence quickly with helpful hints, examples, and notes

-  Brand templates with corporate logos, images, colours and fonts

-  Use templates that support Unicode characters and background images

-  Option to delete obsolete templates for better housekeeping

ADD PROFESSIONAL CONTENT

Compose content easily in WYSIWYG HTML editor 

-  Breeze through familiar MSWord-like interface

-  Create, edit, spell-check, layout, and format content

-  Create, layout, and format tables and section dividers

-  Perform spam check on subject header as well as email copy

-  Upload various image file types (e.g., .jpg, .pdf, .doc, .xls, .ppt)

-  Insert, resize, and align images on the fly

-  Embed various media file types (e.g., .swf, .wmv)

-  View/Edit email in HTML and plain text

-  Preview email content and layout

Optimise presentation of strong Web content

-  Create independent HTML and text versions for better presentation of both formats to recipients

-  View/Edit HTML source and clean up messy code

-  Insert/Edit hyperlinks and section anchors

-  Set up mail merge to personalise email greetings

-  Embed standard or custom-created mail merge fields

-  Use templates for sign-up forms or create your own

-  Set up triggers to add users to existing/new groups based on their click through actions

-  Send test messages to self and others for proofreading

-  Save drafts for future editing

SEND INSTANTLY

Send message instantly from any Internet-enabled computer

-  Harness powerful Java-based system capable of sending to a virtually unlimited number of email addresses to multiple groups

-  Execute immediate, robust, and error-free sending of each campaign as a single event

-  Eliminate delays due to queuing bottlenecks by using our multi-threaded, multi-processor engine

-  Simultaneously send multiple campaigns from different client companies under the same partner

-  Display personalised mail merged greetings

-  Display other standard or custom-created mail merge fields

Harness intelligent delivery technology to maximise success

-  Option to schedule message releases

-  Send HTML and text versions independently to optimise presentation

-  Detect an individual’s membership in multiple groups to prevent multiple sending to the same address

-  Suppress addresses on exclusion lists

-  Check and remove emails with faulty domain names for 100% delivery success

-  Maximise bounce back reporting with advanced reporting on company, campaign and user details

-  Overcome human errors leading to blocking of content by sending via alternative SMTP server

-  Resend saved messages without retyping

TRACK RESPONSES

Build your business intelligence on industry-leading reports and analytics

-  Exclude test emails in statistical reporting for better accuracy of response tracking

-  Capture who opened and clicked on which message and links at what time

-  View instant summaries of delivery, receipt, opening, bounce back, and click through rates

-  View graphs and charts on response to campaign

-  Export and sort data for further analysis and segmentation

-  Complete archiving of groups and subscriber reports

-  View “unsubscribe” report

-  Segment groups further based on campaign statistics

-  Export data to Excel spreadsheet

-  Save and re-use email lists

-  Test emails that are excluded in actual campaign lists and statistical analysis

-  View triggered additions to groups based on users’ click through actions

- Click to compare reports with other campaigns

Streamline post-campaign management

-  Manage subscriptions and automatically remove unsubscribe from groups

-  Enable one-to-one marketing by segmenting groups further based on campaign statistics and click through behaviour

Streamline account setup and invoicing

-  Handle multiple payment schemas e.g. based on number of emails, fixed monthly payment, different cap plans or commission rates

-  Enables secure online billing options including monthly credit card payments

-  View auto-generated invoices with streamlined account management capability, e.g. search invoices, list invoice by amount, date, company name, or financial year

Free trial and user support

-  Test-drive our system without obligation during the free trial period

-  Access printable FAQs and help documentation

-  Learn via interactive online training modules

-  Utilise Online Customer Support Centre

-  Activate prioritised support agreements